In this tutorial we'll be setting up a conversion tracking script from Google Adwords. This is helpful if you want to use google optimizer in your marketing campaigns. When you install a conversion tracking script in PayWhirl it will be triggered only after your customers complete purchases and will send information back to Adwords to help them optimize and find more target customers within your budget.
NOTE: You will need a Google Adwords account to get setup.
- Locate the Conversions section in your Google Adwords account under Tools:
2) Add a new conversion action to your account:
3) Select website conversion tracking from the list of options:
4) Give your conversion action a name: